Hua Fang Liu
Asst Professor
Zicklin School of Business
Department: Entrepreneurship & Innovation
Areas of expertise: Innovation/Entrepreneurship; CSR; Strategic Human Capital; Diversity in Organizations
Email Address: huafang.liu@baruch.cuny.edu
> View CV- Biography
- Teaching
- Research and Creative Activity
- Grants
- Honors and Awards
- Service
Education
Ph.D., Business Economics, Queen's University Kingston Canada
Ph.D., Management, Xi'an Jiao Tong University Xi'an China
Journal Articles
Garcia, F., Liu, H., Triana, M., & Trevino, L. (2025). Support for Sustainable Development Goal 5 and Social Performance: The Role of Diversity Targets, Work-life Balance, and Female Representation . Human Resource Management,
de Bettignies, J., Liu, H., Robinson, D. T., & Gainullin, B. (2023). Competition and Innovation in Markets for Technology. Management Science,
(2012). Technological innovation of firms in China: Past, present, and future. Asia Pacific Journal of Management,
Presentations
Liu, H., de Bettignies, J., Triana, M., & Grant, B. Catalysts or Constraints? How Shareholder Activism Drives Environmental Innovation. AOM Annual Meeting.
Liu, H., Triana, M., Kim, T., Chin, M., & Grant, B. From Symbolism to Substance: How Shareholder Activism Curbs Corporate Greenwashing. Strategic Management Society Annual Meeting 2025.
Kim, T., Liu, H., Triana, M., Chin, M., & Grant, B. When the Top Divides: CEO–Board Political Ideological Incongruence and the Emergence of CSR Shareholder Activism. AOM Annual Meeting.
Liu, H., Triana, M., & Park, K. Do Female Directors Promote Environmental Innovation? The Roles of Flexible Working Arrangements and Diversity and Inclusion Policies. Strategic Management Society Special Conference. Washington D.C.
Garcia, F., Liu, H., & Triana, M. SDG 5 and MNEs’ Social Performance: A Comparative HRMPerspective. Academy of International Business Annual Conference 2024, Seoul.
Liu, H. Nothing but the Truth? Private Information and Reporting onCorporate Social Responsibility. Academy of Management Annual Conference 2024.
Triana, M., Delgado, J., Garcia, F., & Liu, H. Corporate Social Responsibility, Perceived Ethics,and Supervisors’ Citizenship Behavior: The Moderating Role of Employee Attention to Climate Change. Academy of Management Annual Conference.
Husted, B., Liu, H., & Mohammad, S. Does Board Political Diversity Stimulate Environmental Innovation?. Academy of Management Annual Conference.
de Bettignies, J., Liu, H., & Robinson, D. Nothing but the Truth? Private Information and Reporting onCorporate Social Responsibility. Third Annual Cross-College Faculty Research Symposium, Baruch College, March 2024.
Triana, M., Liu, H., & Park, K. Women on Boards and Environmental Innovation: The Roles ofWorkforce Wellbeing and Women Representation in Organizations. Academy of Management Annual Conference 2022.
de Bettignies, J., & Liu, H. Does Managerial Human Capital Shape Investment Strategy Within Organizations?. Academy of Management Annual Conference 2022.
College
| Committee Name | Position Role | Start Date | End Date |
|---|---|---|---|
| Blackstone LaunchPad (BLP) program | Faculty Advisor | Present | |
| 2024 Commencement | Attendee, Meeting | Present | |
| UPBI Program | Faculty Advisor | Present | |
| Department Secretary | Committee Member | Present | |
| Lawrence Field Centre Advisor | Faculty Advisor | Present | |
| Zicklin Undergraduate Academic Standing Committee | Committee Member | Present |
Professional
| Organization | Position Role | Organization State | Organization Country | Start Date | End Date | Audience |
|---|---|---|---|---|---|---|
| Asia Pacific Journal of Management | Editorial Review Board Member | 9/1/2023 | Present | International | ||
| Journal of Business Ethics | Reviewer, Journal Article | 9/1/2025 | Present | International | ||
| Research Policy | Reviewer, Journal Article | 9/1/2024 | Present | International | ||
| Human Resource Management | Reviewer, Journal Article | 9/1/2023 | Present | International | ||
| Product and Operations Management | Reviewer, Journal Article | 9/1/2024 | Present | International | ||
| PSC-CUNY Grant Reviewer | Reviewer, Grant Proposal | 1/1/2025 | Present | State | ||
| Omega | Reviewer, Ad Hoc Reviewer | 9/1/2024 | Present | International | ||
| Journal of International Financial Management & Accounting | Reviewer, Ad Hoc Reviewer | 9/1/2024 | Present | International | ||
| Cogent Economics & Finance | Reviewer, Ad Hoc Reviewer | 9/1/2024 | Present | International | ||
| The Academy of Management Annual Meeting | Reviewer, Conference Paper | 2/1/2025 | Present | International | ||
| Asia Pacific Journal of Management | Reviewer, Journal Article | 9/1/2023 | Present | International |