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Intro to Programmatic Workshop
Start Date: 4/26/2018Start Time: 6:00 PM
End Date: 4/26/2018End Time: 8:00 PM
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Event Description:
In this event, students are introduced to the concept of Programmatic Advertising. Programmatic Advertising has become one of the major ways for companies to buy digital media. However, Programmatic involves so much more than simply buying digital media space. This event will expose students to the process of planning and managing a campaign, the way audiences and data are handled, and the way that a programmatic team interacts with different departments.
Students will hear from Neo@Ogilvy Analyst, Nicolas Galang, and will able to ask any questions of interest.
Location Information:
Baruch College - Newman Vertical Campus  (View Map)
55 Lexington Ave
New York, NY 10010
New York
Room: Room 2-110
Contact Information:
Name: Sue Seo
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