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  • Books, Articles, Book Chapters & Creative Works by Baruch College Faculty in 2013

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  • Guimares, A. A., Korn, H. J., Eisner, A. B., & Shin, N. (2013). The life cycle of open source software development communities. Journal of Electronic Commerce Research, 14(2).
  • Eisner, A. B., Baugher, D., & Korn, H. J. (2013). Campbell: Is the soup still simmering? In G.G. Dess, G.T. Lumpkin, A.B. Eisner, and G. McNamara (Eds.), Strategic management: Text and cases (7th ed., pp. C235-C245). NY: Strategic Management: Text and Cases/McGraw-Hill Irwin.
  • Eisner, A. B., Korn, H. J., & DiChiara, J. M. (2013). Weight Watchers International Inc. In G.G. Dess, G.T. Lumpkin, A.B. Eisner, and G. McNamara (Eds.), Strategic management: Text and cases (7th ed., pp. C29-C38). NY: Strategic Management: Text and Cases/McGraw-Hill Irwin.
  • Korn, H. J., Damaraju, N. L., & Eisner, A. B. (2013). Is one ford Ford really working? In G.G. Dess, G.T. Lumpkin, A.B. Eisner, and G. McNamara (Eds.), Strategic management: Text and cases(7th ed., pp. C220-C234). NY: Strategic Management: Text and Cases/McGraw-Hill Irwin.

Edward B. Kurpis

Thomas Lyons

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Weilei Shi

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  • Ilyuk, V., Irmak, C., Kramer, T., & Block, L. (2013). Efficacy Expectations and Adherence: Evidence of Consumer Biases and Heuristics in Pharmaceutical Marketing, In M. Ding, J. Eliashberg & S. Stremersch (Eds.), Innovation and marketing in the pharmaceutical industry (315-344). New York: Springer.  
  • Block, L., & Wilcox, K. (2013). Self-Control and spending. In A. Ruvio and R. Belk (Eds.), The Routledge companion to identity and consumption (pp. 227-234). London: Routledge.
  • Block, L. (2013). Food decision-making. Journal  of Consumer Research, 39(5), iv-vi.

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Sankar Sen

William Newman Department of Real Estate

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