Rick WilkinsRichard Wilkins

Email: Richard.Wilkins@baruch.cuny.edu
Phone: (646) 312- 3972
Locaton: VC 8235

Richard Wilkins is an associate professor of communication at the Weissman School of Arts and Sciences, Baruch College. He received his Ph.D. in Communication from the University of Massachusetts Amherst. He joined Baruch College as an assistant professor in 2002, becoming associate professor in 2008. Over the course of his fellowship year in 2010-11 he held an interim professor position at the newly formed School of Communication, Media, and Theatre at Tampere University in central Finland. He was a visiting research fellow in the summer of 2014 at the Sussex Centre for Cultural Studies at Sussex University in the UK.  

Professor Wilkins teaches to Baruch’s Macaulay Honors College students as well as serving primarily students of the newly created communication studies major and its more established minor. His coursework includes studies of language and social interaction; intercultural, interpersonal, and public speech communication; as well as quantitative research methodology for communication studies.

His work appears in major national and international journals in the field of communication, language, and culture. His recent book Culture in Rhetoric draws on ethnographic theory and rhetorical studies to explore moments of identification and division is everyday conversation. As the lead editor of the book Speech Culture in Finland he brought together scholars from both sides of the Atlantic to explore a speech code operating in the varying public, professional, and personal contexts of Finnish life. He is presently working on a book manuscript tentatively titled Form in Communication: Advances in Ethnographic Analysis. The book advances the thesis that when communicative action can be linked to regularized forms, we can explore the relative cultural significance of communicative meanings functioning in the varied contexts in which these actions are found.


Wilkins, R. & Wolf, K. (2014). Culture in Rhetoric. Series: Language as Social Action (Ed. Howard Giles), Vol. 19. New York, NY: Peter Lang.

Wilkins, R. & Isotalus, P. (2009). Speech Culture in Finland. New York, NY: University Press of America .

Papers in Professional Journals

Wilkins, R. & Wolf, K. (2012). The role of ethnography in rhetorical analysis: The new rhetorical turn. Empedocles 3 (1):7-23.

Gareis, E., & Wilkins, R. (2011). Love expression in the United States and Germany. International Journal of Intercultural Relations, 35, 307-319. doi: 10.1016/j.ijintrel.2010.06.006

Gareis, E., & Wilkins, R. (2011). Communicating love: A sociocultural perspective. In C. T. Salmon (Ed.), Communication Yearbook (Vol. 35) (pp. 199-239). New York, NY: Routledge.

Wolf, K., Milburn, T., & Wilkins, R. (2008). Expressions of Culture in the Communication Classroom. Business Communication Quarterly, 71(2), 171-183.

Wilkins, R. (2007). Cultural frames: Loci of intercultural communication asynchrony in a CBS 60 Minutes news segment. International Journal of Intercultural Relations, 31, 243-258.

Wilkins, R. (2006). Agonistic depictions of communication: Vaikeneminen [silence] vs. puhuminen [speaking] in classroom settings for adult education in Finland. Atlantic Journal of Communication, 14, 247-266.

Wilkins, R. (2006). Cultural terms for communication: Sources of intercultural asynchrony in ESL settings in Finland. Communication Reports, 19, 101-110.

Wilkins, R. & Gareis, E. (2006). Emotion expression and the locution “I love you”: A cross-cultural study. International Journal of Intercultural Relations, 30, 51-75.

Wilkins, R., Wolf, K. & Milburn, T.  (2005). Teaching “culture” as an expressive practice.  Texas Speech Communication Journal, 30, 86-88.

Wilkins, R. (2005) The optimal form: Inadequacies and excessiveness within the asiallinen [matter of fact] nonverbal style in public and civic settings in Finland. Journal of Communication, 55, 383-401.

Milburn, T., Wilkins, R. & Wilkins, K.W. (2001) Reflexive Moments: Negotiating Researcher Roles in Participant Observation. The Iowa Journal of Communication, 33, 106-123

Wilkins, R. (1995).  An ethnographic study of the classroom and boarding school life of a folk high school. In Kauppi et al. (Eds.), Adult Learning in a Cultural Context: Adult and Continuing Education Research in Finland  (pp. 46-56). Tammer-Paino: Tampere.

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