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This bulletin is the official Baruch College Graduate Bulletin that all students should reference – do not reference the bulletin listed on the website of CUNY’s University Registrar. For curriculum questions, please contact the Dean’s Office of the applicable school.

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Data Management

Students will be able to apply methods, tools, and software for acquiring, managing/storing, and accessing structured and unstructured data. Students will also demonstrate knowledge of the strategic uses of data.

Foundational Statistical/Quantitative Skills

Students will be able to prepare data for statistical analysis, perform basic exploratory and descriptive analysis as well as employ foundational statistical techniques needed to analyze data.

Advanced Statistical/Quantitative Skills

Students will be able to build and interpret advanced predictive models. Students will be able to combine business rules and mathematical models to optimize business decisions from data.

Ethical Awareness

Students will be able to articulate an understanding of ethical issues in all phases of business analytics with particular emphasis on the new possibilities afforded by the emergence of big data.

Professional Communication

Students will be able to explain complex analytical models and their results orally and in writing to technical and non-technical/lay audiences.

Knowledge Integration

Students will be able to apply the three key types of analytics (descriptive, predictive, and prescriptive) in a business domain to add value to business decision-making.

MS in Business Analytics Curriculum (Effective Spring 2022 entry;

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Fall 2021 entry students are recommended to follow the Spring 2022 curriculum; Students entering prior to Fall 2021 should scroll down for prior curriculum)

Preliminary Courses (3 Credits)Students with appropriate background will be able to reduce the number of preliminary requirements.
STA 9708Managerial Statistics3 credits
 

Courses in Specialization (33 - 34 credits)

Required (21 credits)

BUS 9551Business Communication I1.5 credits
BUS 9425Ethics in Business Analytics1.5 credits

STA 9661

(OR)

STA/OPR 9750

Applied Statistics for Business Analytics

OR

Software Tools for Data Analytics

3 credits
CIS 9340Principles of Database Management Systems3 credits
CIS 9650Programming for Business Analytics3 credits
CIS 9660Data Mining for Business Analytics3 credits

OPM 9500 (formerly MGT 9500)*

(OR)

OPR 9721

Management Science

(OR)

Intro to Quantitative Modeling

3 credits
BUS 9430**Business Analytics Project Lifecycle Management3 credits

*MGT 9500 is now being offered as OPM 9500. Credit is given for MGT 9500, OPM 9500, or OPR 9721; students may not receive credit for more than one of these courses.

** Required Capstone course

 

Concentration in Data Analytics (12 Credits: 6 credits in required courses below, 6-7 credits in Free Electives)

Required Courses for the Data Analytics concentration (select two courses to complete the concentration):

CIS 9760***

(OR)

CIS 9440

Big Data Technologies

(OR)

Data Warehousing and Analytics

3 credits
CIS 9655Data Visualization3 credits
CIS 9665Applied Natural Language Processing3 credits
***Students who completed STA 9760 may count this course in place of CIS 9760. STA 9760 is no longer offered.  
   

Concentration in Marketing Analytics (12 Credits: 6 credits in required courses below, 6-7 credits in Free Electives)

Required Courses for the Marketing Analytics concentration (select two courses to complete the concentration):

MKT 9737Marketing Analytics3 credits

MKT 9738

(OR)

MKT 9741

Web Analytics and Intelligence

(OR)

Marketing Analytics with Big Data

3 credits
   

Concentration in Accounting Analytics (13 Credits: 6-7 credits in required courses below, 6 credits in Free Electives)

Required Courses for the Accounting Analytics concentration (select two courses to complete the concentration):

  
ACC 9886Data Analytics in Accounting4 credits

ACC 9806

OR

ACC 9993

Financial Statement Analysis and Reporting

OR

Special Topics in Accounting

3 credits
 
Free Electives (6 credits)
Choose 6 credits of 9000-level courses from the graduate offerings of the Zicklin School of Business, except for courses applied towards a prior master's degree. Students may take up to 3 credits of internship (BUS 9801-9803 or BUS 9811-9813) toward their business electives. Please see program website for a full list of recommended electives. Students may also review the prior version of the curriculum below for elective suggestions.

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