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September 19, 2016

Highlighted Events
Start Date and TimeEvent Details

Thursday, November 30, 2017

8:00 AM - 10:00 AM Marxe Issues Breakfast Series "University-City Relations:How Can They Mutually Benefit From Pooled Resources"
"University-City Relations:How Can They Mutually Benefit From Pooled Resources"

In keeping with the findings and issues raised in Steven Diner’s book “Universities and Their Cities: Urban Higher Education in America". The author explores the role of Higher Education in advancing economic and social justic relations. The panel will discuss how a stronger university/city collaboration involving pooling vast   resources can significantly benefit both citizens and government services. An enhanced alliance of Cities/Universities can be a bold step toward rethinking how to advance needed local changes and advancements. Featuring author Steven Diner, former Rutgers University Newark Chancellor; Maryanne Schretzman, Director of the Center for Innovation Through Data Intelligence- NYC Mayor's Office and Kenneth J. Knuckles, President and CEO of the Upper Manhattan Empowerment Zone Development Corp and Vice Chairman of the City Planning Commission.

Start Date and TimeEvent Details

Monday, September 19, 2016

12:00 AM Women's Tennis: Baruch vs. John Jay College - Postponed
Location: USTA Billie Jean King National Tennis Center

For away games and the full Athletics schedule, please visit: http://athletics.baruch.cuny.edu/calendar.aspx

9:00 AM - 1:30 PM Academic Intensive English Program at Baruch College

The Fall 2016 Academic Intensive English Program (AIEP) begins on Monday, September 26!

The AIEP is designed to prepare non-native speakers for university or graduate school in the United States. Students in this full-time program may qualify for an F-1 international student visa.  Conditional admission to Baruch’s undergraduate and graduate programs available.


Make sure to register before Friday, September 23 in the Continuing and Professional Studies (CAPS) office in the Vertical Campus Building in room 116, by calling 646-312-5000, or visit our webpage for more information: www.baruched.com

You can also find a schedule of our FREE after-class activities on Facebook: workshops, tutoring center, conversation hour, and field trips! Click on this link for more information: https://www.facebook.com/pages/Baruch-College-ESL/240768017597


12:00 PM - 2:30 PM 20 Minute Mondays
Join Hillel for 20 Minute Monday sessions in which you will have a chance to learn about the political and social tensions throughout Israel and throughout Jewish communities within the U.S. We will discuss culture and breaking news in medicine, business, and technology, allowing all majors to find relevance in our short, timely events.
12:30 PM - 1:45 PM FactSet I

FactSet I   Introduction to Equity Research

The FactSet I workshop is an introduction to the FactSet service, a leading source of real-time and historical financial information. FactSet I covers navigation within the FactSet system and focuses on equity markets and researching public companies.

6:00 PM - 8:00 PM GIM #3/ Speed Dating
We will give a presentation about our fraternity and have a mini speed dating session so the brothers and potential members can get more acquainted.
6:15 PM - 8:45 PM Professional Communication Courses at Baruch College

The Fall Professional Communication term begins on Monday, September 19th at Baruch College. Check out our course schedule to find the class that fits you best: baruched.com/shop/program.aspx?id=7


Recommended Courses:

  • Oral Communication Skills for Professionals

  • Business Presentations

  • Speaking with Confidence

  • Leadership Communication


Register in the Continuing and Professional Studies (CAPS) office in the Vertical Campus Building in room 116, call 646-312-5000, or visit our website at http://baruched.com/default.aspx

6:30 PM - 8:00 PM Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication
Join Kara S. Alaimo as she discusses her new book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication, currently Amazon’s #2 best seller on their list of hot new releases in international business. Based on interviews with senior communicators in 31 countries (and her own experience as a communicator in the United Nations and Obama administration) the book explains how to adapt communication messages, strategies, and tactics for different global markets.

Pitch, Tweet, or Engage on the Street offers a modern guide for how to practice public relations and strategic communication around the globe. The book begins by explaining key cultural differences which require practitioners to adapt their approaches, before discussing how to build and manage a global public relations team and how to practice global public relations on behalf of corporations, non-profit organizations, and governments. Then, the book takes readers on a tour of the world, explaining how to adapt their campaigns for Asia-Pacific, Europe, the Middle East, the Americas, and Sub-Saharan Africa. Along the way, readers are introduced to practitioners around the globe and case studies of particularly successful campaigns – from a public relations “siege” that successfully ended an epidemic of violence in Kenya to the remarkable P.R. strategy adopted by Bordeaux wineries in China that led to a staggering 26,900 percent increase in sales.

Kara Alaimo, Ph.D. is Assistant Professor of Public Relations at Hofstra University. A former communicator in the Obama administration and the United Nations, she now consults on global communication campaigns and designs customized employee training programs for companies on how to adapt messages and strategies for different global markets.

This event is free and open to the public. 


 

Date: Monday, September 19, 2016

Time: 6:30-8pm

Location: 55 Lexington Ave, 8th floor, room 8-210, New York, NY 10010

RSVP: lancia.yan@baruch.cuny.edu


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