Courses

The MA in Corporate Communication is a 36-credit program that is designed to prepare both aspiring and practicing corporate communication professionals to plan, implement, and assess corporate communication strategies in business and industry.

Review here for all course descriptions.

Courses in Specialization (36)*

Required Courses (18 credits)

  • COM 9510 Legal and Ethical Issues in Corporate Communication
  • COM 9620 Corporate Communications
  • COM 9635 Research Methods in Corporate Communication
  • COM 9640 Qualitative Research in Corporate Communication

CHOOSE ONE OF THE FOLLOWING:

  • COM 9139 Communication Strategy
  • COM 9505 Media Analysis for Corporate Communication
  • COM 9656 International Business Communication

CHOOSE ONE OF THE FOLLOWING:

  • COM 9991 MA Thesis in Corporate Communication
    or
  • COM 9992 MA Capstone Project in Corporate Communication

On completion, both Thesis/Capstone MUST be filed with the Library:
Bursar Form (Must be filed on completion of thesis/capstone)

IRB Overview & Materials for Thesis/Capstone:
Learn more about the IRB process:
MEMO (CUNY-wide IRB review as of Sept 18, 2012)
CUNY Guidance (When is IRB review required?
)
IRB Overview (Application process, contacts & useful links)

ELECTIVES (18 Credits)

CHOOSE SIX (6)

  • COM 9108 Communication and Information Technology
  • COM 9501 Corporations and Media
  • COM 9515 Graphic Design for Media Professionals
  • COM 9625 Corporate Culture & Sustainability 
  • COM 9626 Counseling the Corporation
  • COM 9627 Work-Life Communication 
  • COM 9630 Corporate Media Relations
  • COM 9636 Corporate Representation in Film, TV, Advertising, and New Media  
  • COM 9650 Multinational Corporate Communication and Culture
  • COM 9651 Theories of Persuasion
  • COM 9652 Crisis Communication
  • COM 9653 Investor Relations
  • COM 9654 Employee Communication
  • COM 9655 Corporate Advertising, Image and Identity
  • COM 9657 Video Production for Corporate Communication
  • COM 9658 Reputation Management
  • COM 9659 Business Issues for Corporate Communicators
  • COM 9660 Selected Topics in Corporate Communication
  • COM 9661 Special Topics in Corporate Communication (1 credit)
  • COM 9662 Special Topics in Corporate Communication (2 credits)
  • COM 9663 Special Topics in Corporate Communication (1.5 credits)
  • COM 9800 Internship in Corporate Communication
  • COM 9900 Independent Study

*All courses are 3 credits, unless noted otherwise.

The City University of New York