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Baruch Ranked Among Nation’s Top 25
Entrepreneurial Programs by Princeton Review/Entrepreneur

New York, NY-September 18, 2006Entrepreneur magazine and The Princeton Review have named Baruch’s Zicklin School of Business one of the nation’s best schools for undergraduate entrepreneurial education, according to their recently-concluded annual ranking of such programs. The survey, which included more than 700 colleges and universities across the nation, rated Baruch 18th in the top 25 undergraduate schools for entrepreneurship.

"Baruch's students are, in my opinion, the most entrepreneurial in the country," said Edward Rogoff, academic director of the Field Center for Entrepreneurship and a professor at the Zicklin School. "Many of them already have their own businesses, or want to own their own business, when they come here."

The study evaluated entrepreneurial programs using a variety of standards, including the strength of their mentoring programs, faculty credentials, and associated success stories. "We've seen the number of individuals interested in entrepreneurship programs expand greatly, and through the survey, they finally have a reliable resource for identifying the programs most appropriate to their goals," said Rieva Lesonsky, senior vice president and editorial director at Entrepreneur magazine.

While Baruch has been repeatedly recognized for its diverse student body and as one of the best public schools of business in the northeastern United States, the results of the survey represent a growing awareness of the College’s specialized focus on small business. Recent articles in the New York Times and the New York edition of the Metro newspaper have praised the Field Center for integrating classroom education with real-world problem-solving through the Field Mentor program.

Prospective and current small business owners based anywhere in New York State can consult the Center's full-time staff of counselors and MBA students for guidance on launching or expanding their businesses. Ellora Ghosh, an MBA candidate at the Zicklin School and a mentor at the Field Center, told the Metro that the practical knowledge she had gained as an advisor was invaluable. "You get to see what works and what doesn't. You learn how to approach research and how to look at the market," said Ghosh.

The New York Times enthusiastically evaluated the Center's workshops, some of which are conducted in Russian and Korean and cover topics from introductory business courses to teaching entrepreneurial skills to scientists. "Clients of the center created or saved more than 2,300 jobs, and accounted for more than $44 million in economic impact in the greater New York area," wrote Times reporter Tanya Mohn.

Baruch’s tradition of entrepreneurship began with Bernard Baruch himself, who bought a seat on the New York Stock Exchange, started his own brokerage firm, and became a millionaire before the age of 30; and includes Lawrence Field (’52), a real estate magnate whose generous 1998 gift enabled the College to expand its Small Business Lab into what is now the Field Center for Entrepreneurship. Recently, Baruch alum Nathaniel Younger (’06) won the highly competitive 2006 Bank of America Youth Entrepreneur Award by showcasing Beyond Limits, his car-customization business. Another Baruch student, Boris Mordkovich, won second place in the East Coast Student Entrepreneur Competition for his work as director of operations for MordComm Inc., an internet marketing firm that he co-owns with his brother Eugene.

Over the years, the Field Center has served as an incubator and invaluable resource for small businesses launched by Baruch alumni and other entrepreneurs. The Center administers the popular annual Baruch College & Merrill Lynch IPO Challenge College Entrepreneurship Competition, during which student teams develop their business concepts from research to reality while competing for a total of $75,000 in cash, prizes, and start-up funds. This year, the competition has added a new social entrepreneurship track for businesses with a clear focus on social or not-for-profit causes.

About Baruch College

Baruch College has an over 150-year history of excellence in public higher education with an emphasis on business. It is an award-winning, diverse institution and a senior college in The City University of New York system, the nation’s leading urban public university system. Baruch draws bright and ambitious students who are serious about preparing themselves to succeed.

Baruch offers undergraduate and graduate programs of study through its three schools: the Zicklin School of Business, the Weissman School of Arts and Sciences, and the School of Public Affairs. The College also offers non-degree and certificate programs through its division of Continuing and Professional Studies.

About Zicklin School of Business

Baruch College's Zicklin School of Business is located in mid-Manhattan, the center of global business. It offers nationally ranked undergraduate, part-time and full-time MBA programs, plus an accelerated part-time MBA, and specialized masters and doctoral degrees. Baruch’s business programs are accredited by the Association to Advance Collegiate Schools of Business (AACSB), representing the highest standard of achievement for business schools world-wide. In 1998, Baruch College named the Zicklin School of Business in appreciation for a generous gift from Larry Zicklin, class of 1957, who had a distinguished career as Managing Partner and Chairman of the Board of Neuberger Berman prior to its recent acquisition by Lehman Brothers.


Carol Abrams
Chief Communications Officer

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