Baruch Magazine

Jana O'Keefe Bazzoni (Communication Studies) is newly elected editor of PSA, the official journal of the Pirandello Society of America. Professor O'Keefe Bazzoni has also recently been elected as co-president of the society, a role she shares with recently retired Baruch Professor Mimi D'Aponte (Fine and Performing Arts). In the academic year 2003-2004, O'Keefe Bazzoni contributed a paper to the Modern Language Association session sponsored by the Pirandello Society and authored an article based on the conference paper. She also collaborated with Baruch Professor of Communication Studies Trudy Milburn to develop a community Web site for majors and master's students in corporate communication and co-authored a presentation and article on the subject with Milburn. O'Keefe Bazzoni worked with Professor Elizabeth Gareis (Communication Studies) and members of the organizational communication faculty at UNITEC in New Zealand on joint cross-cultural classroom distance projects and will be a presenter at the U.S., European, and Asian Pacific conferences of the Association for Business Communication on topics related to these collaborations.

The New York State Board of Regents has appointed Professor Martin Benis of the Stan Ross Department of Accountancy to the State Board for Public Accountancy for a five-year term, which began Oct. 1, 2003. The board advises and assists the Regents and the State Education Department on all aspects of professional education, licensing, practice, and discipline related to the accounting profession. Benis has been at Baruch for 32 years, serving as accountancy chair for six of those years.

History Professor Carol Berkin's new book, Our Revolutionary Mothers, is under contract with Knopf. She was recently interviewed by several radio stations—including WBAI, Talk America Radio, and WKCT (Drive Time)—on the topic of the recall election in California and the Constitution. She also gave lectures as part of the Creative Thinkers Series at the Solebury School in Pennsylvania, at the Chicago Humanities Festival, and at the Wisconsin Humanities Festival.

Lea K. Bleyman, professor emerita of natural sciences, delivered an autobiographical/scientific address at the 55th annual meeting of the Society of Protozoologists in June 2003 in Oregon. Her talk, entitled "The Accidental Protozoologist—My Journey Through the World of Ciliates," was published in the Journal of Eukaryotic Microbiology. Bleyman is former president of the society (2001-2002).

Hank Bordowitz, entertainment business instructor with Baruch's Continuing and Professional Studies (CAPS), wrote The U2 Reader: A Quarter Century of Commentary, Criticism and Review (2003). The U2 Reader covers the entire history of the Irish rock group, from their humble beginnings as a Dublin garage band to playing in front of one of the largest audiences in the world at the 2002 Super Bowl. ReALMagazine.com called The U2 Reader an "inside view" to one of the greatest rock and roll bands in history. The book also features contributions from Billy Corgan, Moby, Salman Rushdie, and the late Robert Palmer, among others.

In her first-year Full-Time MBA Honors Program class, Statistics Professor Ann Cohen Brandwein is coordinating a large-group project based on today's headlines. Students use their knowledge of statistics and gather data and information to make presentations on issues that come under the umbrella of corporate governance. Brandwein was recently appointed the director of graduate studies for the Zicklin School of Business.

Donal Byard (Accountancy) co-wrote "Corporate Disclosure Quality and Properties of Analysts' Information Environment" with Ken Shaw for the Journal of Accounting, Auditing, and Finance (Summer 2003).

Mitchell Cohen (Political Science) is back at Baruch after spending a year at Stanford University in Palo Alto. Cohen is the co-editor (with Michael Walzer) of Dissent, an independent "left" journal of political and cultural commentary founded in 1954 by Irving Howe. A contributor since 1982 and co-editor for the past 12 years, Cohen has written a brief history of the quarterly for the 50th anniversary edition ("a lot of politics, a lot of contention, a lot of ideas"). The anniversary issue appeared in January. Cohen is also a contributor to Decades of Dissent, an anthology being published by Yale University Press later this year.

Ajay Das (Management) completed a study that enhances managerial understanding of context in successful technology implementation. The findings are being published in the International Journal of Production Research. He also won the 2002 Best Reviewer of the Year Award from the Journal of Operations Management. Das is currently involved in research on supply chain management and manufacturing flexibility issues.

T.K. Das (Management) was appointed to a three-year seat on the editorial board of the Journal of Management Studies. Last year, he authored/co-authored five journal articles: "Managerial Perceptions and the Essence of the Managerial World: What Is an Interloper Business Executive to Make of the Academic-Researcher Perceptions of Managers?" for the British Journal of Management; "Alliance Constellations: A Social Exchange Perspective" for Academy of Management Review; "The Dynamics of Alliance Conditions in the Alliance Development Process" for the Journal of Management Studies; "Partner Analysis and Alliance Performance" for the Scandinavian Journal of Management; and "The Risk-Based View of Trust: A Conceptual Framework" for the Journal of Business and Psychology. He also authored/co-authored chapters for Cooperative Strategies and Alliances and Managing the Future: Strategic Foresight in the Knowledge Economy. In addition, Das sat on panels and presented papers at the Academy of Management in Seattle, the University of Strathclyde in Glasgow, Queen's University Centre for Knowledge-Based Enterprises in Ontario, and Rutgers University. Das was selected for inclusion in the latest editions of Who's Who in America, Who's Who in American Education, and Who's Who in Finance and Industry.

Matthew Edwards joined Baruch's Department of Law from New York University School of Law, where he had been a member of the graduate faculty specializing in comparative jurisprudence. This past summer, Edwards maintained his affiliation with NYU School of Law, teaching U.S. corporate law to members of the Chinese judiciary as part of a training program hosted by the Institute of Judicial Administration. Edwards holds a JD, magna cum laude, from New York University School of Law.

Wayne H. Finke (Modern Languages and Comparative Literature) edited volume 29 of the journal Geolinguistics (2003), which included nine articles, over 50 book reviews, and nearly 200 pages of geolinguistics notes from around the world. In October, he also directed the international conference "Language in the Era of Globalization" at Baruch, which attracted nearly 50 presenters from around the world.

Dan Friedman, a veteran adjunct with the Department of Fine and Performing Arts, has accepted the position of artistic director of Youth Onstage!, a new theatre dedicated to producing politically-engaged plays with young casts. Youth Onstage! is housed in All Stars Inc.'s Arts and Educational Complex at 453 West 42nd Street. Its first play, Crown Heights, co-written and directed by Friedman, opened on January 16. Friedman also contributed two articles to the fall issue of the Drama Review: "A Performance Community Onstage and on the Street: Castillo Theatre and Heiner M�ller's Germania 3 Ghosts at Deadman" and "Robert Wilson and Fred Newman: A Dialogue on Politics and Therapy, Stillness and Vaudeville."

Alison Griffiths (Communication Studies) received an NEH Summer Stipend Fellowship for her forthcoming book Shivers Down Your Spine: Museums, Panoramas, and the History of Interactive Technologies and was one of two faculty members at Baruch College to be awarded a Presidential Award for Research in 2003. In 2003, Griffiths also won the Society for Cinema and Media Studies Katherine S. Kovacs Award for her book Wondrous Difference: Cinema, Anthropology, and Turn-of-the-Century Visual Culture (Columbia University Press).

History professor Bert Hansen's research on the image of medicine in popular culture was the basis for the exhibition Heroes of Health: Medicine in Popular Doses at the New York Academy of Medicine from October 2003 to January 2004. Hansen discovered that medical history was a popular subject in juvenile literature and comic books of the 1930s and 1940s, where he found featured such heroes as Louis Pasteur, Walter Reed, Florence Nightingale, public health pioneer Stephen Smith, investigator of pellagra Joseph Goldberger, and African American nursing activist Mabel K. Staupers. Since libraries have not saved comic books from this time, Hansen had to create his own collection just to conduct this research, and it is that collection the academy placed on exhibition. Heroes of Health was the subject of the Oct. 23, 2003, New York Sun article "What's Up Doc?"

Ted Henken (joint appointment with Sociology and Anthropology/ Black and Hispanic Studies) was recently published in the journal Cuban Studies. His paper "Condemned to Informality: Cuba's Experiments with Self-Employment During the Special Period" asks whether self-employed homeowners are beginning to lay the groundwork for the establishment of a small private business sector in Cuba. His paper argues that the current legal framework discourages the growth of licensed bed and breakfasts, drives many out of business or underground, provokes tax evasion, and encourages operators to develop deeper links with the informal sector. The paper also shows that a few large-scale operations are thriving, while the majority of microenterprises are condemned to informality.

Richard E. Kopelman (Management), in collaboration with Janet Greenberg Rovenpor (MBA '86, PhD '91) and Mingwei Guan (PhD candidate), recently published "The Study of Values: Construction of the 4th Edition" in the Journal of Vocational Behavior. This research updates an instrument used by counseling and vocational psychologists for more than 70 years—although it was last updated in 1951. Pertinent to the use of value instruments for graduate academic advisement, Kopelman, Lawrence Tatum (Statistics and Computer Information Systems), and David Prottas (PhD candidate) presented a paper at the 2003 Meeting of the American Psychological Association in Atlanta. In addition, Kopelman's article "GMFAC: A Back-to-Basics Approach to Improving Organizational Performance" was published in the winter 2003 issue of the Journal of Organizational Excellence. In it, Kopelman contends that organizations must set goals, measure feedback results, establish accountability, and provide appropriate consequences in order to be successful.

Marios Koufaris (Statistics and Computer Information Systems) has two forthcoming papers. One, co-authored with Baruch PhD student William Hampton-Sosa, will be published in Information & Management and is titled "The Development of Initial Trust in an Online Company by New Customers." The second paper, co-authored with Yuan Gao (PhD '02) and Rob Ducoffe, associate dean of the Zicklin School of Business and professor of marketing, will be published in the Journal of Electronic Commerce in Organizations and is titled "An Experimental Study of the Effects of Promotional Techniques in Web-based Commerce."

Joel Lefkowitz, director of the PhD Program in Industrial/Organizational Psychology, authored Ethics and Values in Industrial-Organizational Psychology (Lawrence Erlbaum, 2003).

David Lichtenthal (Marketing), the editor of the Journal of Business-to-Business Marketing since 1995 and the founding editor of the new book series The Foundation Series in Business Marketing, has edited one of the series's first volumes. Fundamentals of Business Marketing Education: University Level (2003) presents an in-depth examination of business marketing education.

Marketing Professor David Luna's article titled "The Impact of Language and Congruity on Persuasion in Multicultural E-Marketing" has just appeared in the Journal of Consumer Psychology. Also, his article titled "Language in Multicultural Advertising: Words and Cognitive Structure" has been accepted for publication in the Lawrence Erlbaum book Diversity in Advertising. Luna's research on language and information processing in advertising has been published in such academic journals as the Journal of Consumer Research, Journal of the Academy of Marketing Science, Journal of Advertising, Psychology and Marketing, and International Marketing Review. His research has also appeared in several edited books and the proceedings of a variety of national and international conferences.

Eugene Marlow (English/business journalism) has had a busy year—in music. Three of his compositions for jazz big band—"Broken Heart," "Conversation," and "Let There Be Swing"—were performed by the BMI Jazz Composers Workshop Big Band (Marlow has been a member of the workshop for the last six years). A fourth big band piece—"Swing Trevor, Forever"—commissioned by the Trevor Day School for their jazz band, premiered in December. An electronic, three-voice, serial fugue entitled "48 Rows in One Minute" was heard at 60x60, a concert sponsored by Vox Novus in New York City in early November. A short neoclassical song for piano, entitled "Sweetness," was adapted by fellow composer Joe Phillips, Jr., and transformed into an extended piece for jazz chamber orchestra on Phillips's premiere CD with the Numinous Orchestra. Marlow was also invited to join the nascent New York Composers Circle, which is planning a series of concerts in spring 2004. At Baruch, he is senior co-chair of the Milt Hinton Jazz Perspectives Committee.

In spring 2003, Stan Ross Department of Accountancy Professor Steven Melnik received an Excellence in Teaching Award from Baruch's Zicklin School of Business. He was also inducted into and made an honorary member of the national honor society Chi Alpha Epsilon. Melnik's article titled "Corporate Expatriation Tax Planning Strategies" was published in the August 2003 issue of the Tax Adviser magazine. Melnik is also director of Zicklin's graduate tax programs.

Joshua Mills, director of the Master's Program in Business Journalism, has been named to the Board of Advisers of the Reynolds National Center for Business Journalism, which is part of the American Press Institute, the leading journalism think tank. The Reynolds Center plans to offer 60 midcareer workshops a year, and Baruch College will host those held in New York City.

George Otte (English) chaired the second annual CUNY Fall Information Technology Conference, which took place on Nov. 14, at John Jay College. The 2003 theme "Issues, Innovations, Integration" allowed the University to highlight sessions of interest to both the instructional and administrative communities and offered opportunities to showcase best practices across the University.

Michael Plekon (Sociology and Anthropology, Program in Religion and Culture) had an anthology he edited and in part translated published: Tradition Alive: Readings from the Eastern Church (Rowman & Littlefield, 2003). Also, his chapter "Eastern Orthodox Thought: Sergius Bulgakov, Paul Evdokimov, Mother Maria Skobtsova" appeared in The Blackwell Companion to Political Theology (2003).

English Professor Charles Riley's new book, Sacred Sister, was published in September. Co-authored with Robert Wilson, the book presents 100 photographs taken in Southeast Asia. In addition, this fall Riley presented a paper on color and language at the American Society of Geolinguistics International Conference on "Language in the Era of Globalization" (held at Baruch). Professor Riley has joined a think tank called the Iconic Turn (other participants include Rem Koolhaas, Roger Fenton, Sergey Brin, and Wim Wenders). This is the fourth think tank of its kind in Riley's career (after the Presidential Renaissance Weekends, Salzburg Seminar, and Perception International).

Carl Rollyson (English) has been penning a weekly column "On Biography" for the New York Sun, the most recent addition to the Big Apple's list of daily newspapers. The column, which consists primarily of reviews of new biographies, also offers general reflections on this genre. Recent subjects have ranged from Pocahontas to Sylvia Plath. A prodigious practitioner of the biographer's art himself, Rollyson just completed the biography To Be a Woman: The Life of Jill Craigie, the story of an English filmmaker who combined an interest in feminism and socialism with a passion for the arts.

David Rosenberg (Law) was published in the Journal of Corporation Law (2003) with an article entitled "The Two 'Cycles' of Venture Capital." In it, Rosenberg explores the possible legal causes of action available to investors in venture capital funds. His findings reveal that investors willingly enter into contracts that provide them with little legal protection when things go bad. Investors who lose money in venture capital limited partnerships often have no legal recourse because the contracts governing those partnerships often do not impose strict duties on the venture capitalists themselves. Rosenberg argues that the healthy functioning of the industry requires contracts that allow venture capitalists the freedom and discretion to promote new and risky enterprises without the fear of being sued by investors.

Murray A. Rubinstein (History, Asian/Asian American Studies Program) co-edited Religion and the Formation of Taiwanese Identities with Paul R. Katz (Palgrave/St. Martins, 2003). His 2003 presentations included "Taiwan's Political and Diplomatic Evolution: Democratization and Cross-Strait Relations, 1988- 2003" at the SUNY Purchase Asian Studies Program in September and "Japanese Colonialism on Taiwan" for the Taiwanese Cultural Society at Harvard University in October.

Deborah Saivetz (Fine and Performing Arts/Theatre) directed Caridad Svich's play Perdita Gracia, inspired by Shakespeare's The Winter's Tale for Powerhouse/New York Stage and Film at Vassar College in July. In October, she directed a staged reading of the play at New Dramatists in New York. In November, Saivetz directed The Laramie Project by Mois�s Kaufman and the members of Tectonic Theater Project in Baruch's Nagelberg Theater. The cast was made up of 10 Baruch student actors, with approximately 20 additional students serving on technical and production crews.

CUNY Distinguished Professor of English Grace Schulman won the Distinguished Alumna Award from the New York University Graduate School of Arts and Science in 2003. Her latest poetry collection, Days of Wonder: New and Selected Poems, was selected as one of 11 best books of 2002 by the Library Journal. In 2002, Schulman won the Aiken-Taylor Award for Modern American Poetry presented by the Sewanee Review and a Pushcart Prize for her poem "In the Caf�."

Robert A. Schwartz (Economics and Finance) recently co-wrote and co-edited a number of publications. With John A. Byrne and Antoinette Colaninno, he co-edited Call Auction Trading: New Answers to Old Questions for Kluwer Academic Publishers (2003). For the Journal of Financial Markets (August 2003), he, Puneet Handa, and Ashish Tiwari co-wrote "Quote Setting and Price Formation in an Order Driven Market." (An earlier version of this paper under the title "Determinants of the Bid-Ask Spread in an Order Driven Market" was awarded best paper prize at the 1996 SBF-Bourse de Paris Conference, Organization and Quality of Equity Markets.) For the Summer 2003 edition of the Journal of Portfolio Management, Schwartz and Robert Wood wrote "Best Execution: A Candid Analysis." Schwartz also co-wrote "A Closing Call's Impact on Market Quality at Euronext Paris" with Michael Pagano for the 2003 Journal of Financial Economics.

S. Prakash Sethi, University Distinguished Professor of Management, received the prestigious Beyond Grey Pinstripes 2003 Faculty Pioneer Award, given jointly by the Aspen Institute and the World Resources Institute, organizations dedicated to promoting dialogue and leadership on issues of global concern. As part of the Aspen Institute's Business and Society Program, the faculty pioneer awards recognize unique contributions to MBA education and the world of business "beyond grey pinstripes." Honorees are faculty members who have helped advance social and environmental stewardship within their school, their academic discipline, or the larger community. A panel of corporate judges chose winners in six categories from an extensive international field. Sethi received the award for "external impact" at a special ceremony held in New York City on Oct. 8. Zicklin Accountancy Professor Tony Tinker was a finalist for the Academic Award, which honors teaching and scholarship.

Anne Swartz (Fine and Performing Arts/Music) delivered the paper "Two Portrayals of the Polish Gentry in Moniuszko's Halka (rev. 1858): The Shaping of a National Culture in the Teatr Wielki" at the annual meeting of the Polish Institute of the Arts and Sciences, held this June at McGill University in Montreal. In July, she traveled to Warsaw, where she conducted research on 18th-century music. Swartz delivered the invited paper "The Lasting Legacy of the Russian Virtuoso" for a celebration of the St. Petersburg's tricentennial, "Petersburg Through American Eyes," held at the Harriman Institute of Columbia University in November. Her most recent publications include a review-article in Polish Music Journal and a chapter on Chopin in De Musica (Warsaw: Institute of the Arts of the Polish Academy of Sciences, 2003).

Kaz Takada, professor of marketing and PhD program coordinator, had his book Basic Marketing Research published by Toyo-Keizai, the leading business publisher in Japan. This is the first textbook to come with a student version of SPSS software along with the data files used in the book. This software, while widely used in the United States, had not yet been used in Japan. The Japanese version of SPSS was developed from scratch in collaboration with SPSS-Japan for Takada's book.

Management's John Trinkaus conducted some unusual research last holiday season, and the New York Sun reported his observations in its Dec. 10, 2003, edition. Trinkaus observed over 300 children meeting Santa Claus—some for the first time—at two large Long Island shopping malls and at Macy's Herald Square store. He rated these encounters by observing the children's facial expressions, grading them on a scale from exhilarated to terrified. His conclusion: More than 95 percent were visibly indifferent or hesitant. Trinkaus drew the tentative conclusion that his findings "might suggest a loss of 'innocence'—that kids are growing up too fast."