Course Description Detail Page

MGT 4963 Entrepreneurial Startups
3.0 Hours; 3.0 Credits

The purpose of this course is to take BBA students through the process of initiating a business venture from the conceptualization phase to the preparation of a detailed and realistic business plan. While the course will provide an overview of issues such as entrepreneurship itself and the entrepreneurial character, its main focus is on specific issues, stages, and the process of developing a new business. Each student will be required to produce a detailed business plan. Students present their business plans to the class for feedback and critique.

Prerequisite: MGT 3960 (formerly MGT 3860 or MGT 3960H.