ART 1000 Introduction to Design and Visual Communication
3 hours; 3 credits

This introductory studio course acquaints students with the terms and procedures essential to aesthetic decision making and analysis. Students learn how to apply principles of color, line, and form to the everyday world, including the business environment. Individual creative projects in abstract visual problem-solving explore the links between word and image, while study of the elements and principles of design provide a basis for further study in graphic communication. The course includes relevant theoretical, historical, and contemporary perspectives. Museum and gallery visits support its goals.

Baruch Common Core (for students who entered Baruch prior to Fall 2013): This course satisfies the Tier II Fine and Performing Arts requirement.

CUNY Pathways at Baruch (for students who entered Baruch Fall 2013 or later, or who “opt-in” to CUNY Pathways): This course satisfies the “Creative Expression” requirement of the Flexible Core.

No art background is needed.

Prerequisite: None