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Faculty Authors Celebrated

Left to right: Provost David Christy, Associate Professor John Casey, Professor Carl Rollyson, Adjunct Professor Patrick Reilly, Assistant Professor Anna Boozer, Adjunct Professor Jeanne Stauffer-Merle, Distinguished Professor Gail Levin, Adjunct Professor Trudy Milburn, Professor Sankar Sen, Professor T.K. Das, and President Mitchel Wallerstein at recent faculty author celebration

Publishing a book is a "monumental achievement" and a hallmark of academic excellence, intellectual rigor, and profound commitment to knowledge generation, President Mitchel B. Wallerstein said at a recent celebration of faculty authors.

Left to right: Interim Weissman Dean Alllison Griffiths, Adjunct Professor Trudy Milburn, and Professor Jana Bazzoni

In just the past few years, the Baruch College faculty has published more than two dozen tomes that highlight the great range and depth of expertise that our professors have to offer (see titles below). In April, the College's administrative leadership, along with dozens of faculty member and students, cheered our authors' accomplishments at a special event in the campus bookstore, where the books are now on prominent display.

"There is nothing like seeing your own book, and holding it in your hand. I know from personal experience that it's a point of enormous satisfaction and pride," President Wallerstein said. Faculty members at Baruch carry heavy teaching loads, yet they find time to pursue their research and to publish. In many disciplines, writing a book is the hallmark of a successful academic career. The works on display here demonstrate that Baruch faculty are highly productive and competitive in numerous disciplines."

Provost David P. Christy also praised the "tenacity and dedication" of so many Baruch faculty members, some of whom have published multiple books already. "It is a tremendous point of pride for the College community to have such a productive, engaged faculty. Our students directly benefit from your intellectual engagement and so do your fields at large."

The Drive to Publish

Professor Carl Rollyson and President Mitchel Wallerstein

Professor Carl Rollyson and President Mitchel Wallerstein

Insatiable curiosity—or some say obsession with a particular topic—was generally cited as the reason why an author decides to pursue a book topic. For two faculty authors—Carl Rollyson, professor of Journalism and the Writing Professions, and Patrick Reilly, adjunct assistant professor of English—their lives as former actors also played a central role. "As a former actor, I looked at biography as an impersonation," explained Rollyson, a self-described serial biographer who has written about Walter Brennan, Michael Foot, Marilyn Monroe, and others. "Going through records and archives, I could inhabit this person's life and make it come to life."

For Reilly, his career in theater and the impact of the AIDS epidemic on plays like Angels in America sparked his exploration of plague texts. "I began my dissertation in my late 40s, thinking I would like to say something about the AIDS epidemic," he explained. "It led to an examination of plague texts from ancient days to our postmodern times. What struck me were the similar patterns of behavior and notions of destiny that the texts revealed. If read dialogically, I realized, the texts together had a powerful story to tell."

All faculty authors talked about the sustained need to dig for information, but for Anna Lucille Boozer, assistant professor in the Department of History, that was literally the case. For three years she led a research excavation site in Egypt that uncovered the artifacts, architecture, and ecofacts from the Amheida House, which dates back to the late third century. That was followed by two years of onsite analysis, all to answer a question she had: What happens when an empire attacks an area? How does that impact individual lives?

Recent Faculty Books

Timothy Aubry, associate professor, Department of English

Rethinking Therapeutic Culture (Editor, with Trysh Travis)

Reading as Therapy: What Contemporary Fiction Does for Middle-Class Americans

Anna Lucille Boozer, assistant professor, Department of History

A Late Romano-Egyptian House in the Dakhla Oasis: Amheida House B2

A Late Romano-Egyptian House in the Dakhla Oasis: Amheida House B2 presents a material ethnography of the individuals who once lived in a late third- to early fourth-century house (B2) at Amheida (Roman Trimithis) in Egypt. In order to achieve a holistic understanding of daily life, the volume analyzes and synthesizes the architecture, artifacts, and ecofacts recovered from the house's excavations (2005-2007). This type of analysis has never before been attempted in a full report on the excavation of a single Romano-Egyptian house; in so doing, this book develops a methodology and presents a case study of how the rich material remains of Romano-Egyptian houses may be used to investigate the relationship between domestic remains and social identity. Furthermore, this case study illustrates how individuals experience social changes while under foreign domination. (New York University and the Institute for the Study of the Ancient World, 2015)

Charlotte Brooks, professor, Department of History

Between Mao and McCarthy: Chinese American Politics in the Cold War Years

Between Mao and McCarthy looks at the divergent ways that Chinese Americans in New York and San Francisco balanced domestic and international pressures during the tense Cold War era. On both coasts, Chinese Americans sought to gain political power, yet only the San Franciscans succeeded. Forging multiracial coalitions and encouraging voting and moderate activism, they avoided the factionalism that divided the New Yorkers. Drawing on extensive research in both Chinese- and English-language sources, this book uncovers the complex, diverse, and surprisingly vibrant politics of an ethnic group trying to find its voice and flex its political muscle in Cold War America. (University of Chicago Press, 2015)

John Casey, associate professor, School of Public Affairs

The Nonprofit World: Civil Society and the Rise of the Nonprofit Sector

In The Nonprofit World, John Casey explores the expanding global reach of nonprofit organizations. He examines the increasingly influential role of prominent NGOs that work on hot-button global issues, in addition to the thousands of smaller, little-known organizations that have an impact on people's daily lives. What do these nonprofits actually do? How and why have they grown exponentially? How are they managed and funded? What organizational, political, and economic challenges do they face? Casey answers these questions in different national environments and in global public affairs. (Kumarian Press, Lynne Rienner Publishers, 2015)

T.K. Das, professor, Narendra Paul Loomba Department of Management

Managing Multipartner Strategic Alliances (Editor)

t.k. das

Part of the book series Research in Strategic Alliances, this volume contains contributions by leading scholars in the field of strategic alliance research. The 10 chapters cover a number of significant topics related to the formation, operation, and performance of multipartner strategic alliances that are increasingly being formed in various industrial sectors. The chapters cover such broad issues as the peculiar complexities of multipartner alliances that arise because of indirect or generalized reciprocities among its multiple members and the more focused topic of value creation in a consortium. (Information Age Publishing, 2015)

The Practice of Behavioral Strategy (Editor)

Part of the book series Research in Behavioral Strategy, this volume contains contributions by leading scholars in the field of behavioral strategy research. The nine chapters cover a number of significant topics that speak to the practice perspectives on behavioral strategy, covering diverse topics such as M&A decision making in the high-tech sector, scenario thinking, business modeling, project-based organizations, fair trade market certification, and the movie and insurance industries. (Information Age Publishing, 2015)

Strategic Alliances for SME Development (Editor)

Part of the book series on Research in Strategic Alliances, this volume contains contributions by leading scholars in the field of strategic alliance research. The 12 chapters deal with the increasingly significant role of strategic alliances in the development of SMEs, covering such diverse topics as management capability and internationalization of alliance portfolios, building alliances, development drivers, founder ties, competitive edge, strategic alignment, technology and innovative firms, and temporary project alliances. (Information Age Publishing, 2015)

Jack Clark Francis, professor, Bert W. Wasserman Department of Economics and Finance

Modern Portfolio Theory: Foundation, Analysis, and Developments (with Dongcheol Kim)

Michael B. Goodman, professor, Department of Communication Studies

Corporate Communications: Critical Business Asset for the Challenge of Global Change (With Peter Hirsh)

This book builds upon the authors' 2010 book Corporate Communication: Strategic Adaptation for Global Practice, which focused on the role of the communicator. This volume examines, analyzes, and illustrates the practice of corporate communication as a critical business asset in a time of global change. It looks at the major communication needs in the lifecycle of organizations: M&A (mergers and acquisitions), structural change, culture change, innovation, new leadership, downsizing, global expansion, competition, ethical decision-making, political action, and employee engagement. These are all significant value-creating, and potentially value-destroying, events in which corporate communication, if used correctly, functions as a critical and strategic business asset. (Peter Lang, 2015)

Gail Levin, distinguished professor, Department of Fine and Performing Arts

Theresa Bernstein: A Century in Art (Editor)

gail levin

Theresa Bernstein, born in 1890, belonged to a generation of women artists who had to struggle—not only for recognition, but also for the opportunity to show the public their work. Although the period numbered many professional women artists, few made their names as painters and even fewer reputations have survived. Prejudice against female artists, negative stereotypes of women, and the power politics played by men in the art establishment plagued these women. Bernstein's precocious fame and dynamic career suffered as a result of her decision to marry artist William Meyerowitz, but in the course of their long devoted marriage, she never lamented her decision. This first volume on Bernstein features a lead essay by Gail Levin, who also edited the other contributions. (University of Nebraska Press, 2013)

Lee Krasner: A Biography

A serious male scholar included the painter Lee Krasner in his book on abstract expressionism and felt it necessary to justify his deed by declaring that she was "Pollock's Girl." In her biography of Krasner, Levin moved beyond such clichés to illuminate the real Krasner, the artist she first met in 1971,while she was still a graduate student, and whom she got to know well before Krasner's death in 1984 at the age of 75. Her intense passion and talent for art was undiminished by age and is now the stuff of legend and Hollywood cinema. This book explores how Krasner's passion for art became enmeshed with her passion for her artist-husband, Jackson Pollock. (William Morrow, 2011)

Jeanne Stauffer-Merle, adjunct professor, Department of English

Inside This Split of Wind

Inside This Split of Wind is the meeting of the mythic and painfully modern myopia, a mirror-dance of inside and out, of expanses collapsing into claustrophobic noise. Merle uses the page to weave and splash a looping clap against the boat, against the brain and the balance. —Edwin Perry (Plumberries Press, 2014)

Here in the Ice House

Jeanne Stauffer-Merle's masterful collection Here in the Ice House is the "negative space," an end-of-days world, an expressionistic series of tone poems with an isolated speaker who moves through a frozen landscape: where the tree "is the coffin of embryo," the house can be "a square white tooth," a daughter can be exhorted to "dine on my dead," and there is a "black sun" and an "under side of light." In a stunning final poem, of those in the ice house and the "dog people" who live behind its walls, the imagery verges on the Kabbalistic, where "the ice people are the broken words of a god no longer discernable." Imagine an apocalyptic Wallace Stevens and you have some sense of what this haunting world of lies built on ice might feel like. —Sharon Dolin (Finishing Line Press, 2013)

Trudy Milburn, adjunct professor, Department of Communication Studies

Communicating User Experience: Applying Local Strategies Research to Digital Media Design (Editor), Studies in New Media Series

trudy milburn

This study examines how Local Strategies Research (LSR) helps investigate user experiences with digital media. This edited collection uses case studies to examine the way we communicate in the digital age, whether between individuals and digital interfaces (such those installed in cars), dyads via mobile phones and online interfaces, or members of a group through a video conference. Milburn and her contributors consider the cultural norms that both inform and are used during interaction to provide a useful methodology that shifts design (particularly HCI) research from a focus on emotional, subjective user experiences to the everyday communicative practices involved in interacting with one another in and through digital devices and interfaces. (Lexington Books, 2015)

Brian Phillips Murphy, Associate Professor, Department of History

Building the Empire State: Political Economy in the Early Republic

Sean O'Toole, associate professor, Department of English

Habit in the English Novel, 1850-1900

The ancient philosophical concept of habit fixated and unsettled the Victorians in profoundly new ways, as advances in physiology and evolutionary theory sparked far-reaching debates about the threat of automatism and the proper mental training of the will. This book suggests that 19th-century novelists not only echoed these debates but also intervened in them in unique, transformative, and strikingly modern ways. In attending closely to the enabling, generative potential of habit and its role in the creation of new perceptions and social identities, novelists from Dickens to James bequeathed a far more complex conception of the category than has yet been acknowledged, allowing for a rich phenomenology of the unpredictable, changeable modes of modern existence. Habit in the English Novel rethinks the relationship between nineteenth-century fiction and sciences of the mind, and reconsiders what we have come to assume about the Victorian novel in the wake of Freud and cultural modernism. (Palgrave, 2013)

Patrick Reilly, adjunct professor, Department of English

Bills of Mortality: Disease and Destiny in Plague Literature from Early Modern to Postmodern Times

patrick reilly

In his book Bills of Mortality: Disease and Destiny in Plague Literature from Early Modern to Postmodern Times, Patrick Reilly illuminates how plague, since antiquity and more particularly over the past three centuries, has generated literary responses that pit aesthetic constructs, especially that of destiny, against pestilential facts. In what is essentially a textual analysis of five plague texts, he focuses on Journal of the Plague Year by Daniel Defoe, The Betrothed by Alessandro Manzoni, Death in Venice by Thomas Mann, The Plague by Albert Camus, and Angels in America by Tony Kushner. (Peter Lang, 2015)

Carl Rollyson, professor, Department of Journalism and the Writing Professions

A Real American Character: The Life of Walter Brennan

Carl Rollyson

Walter Brennan (1894-1974) was one of the greatest character actors in Hollywood history. He won three Academy Awards and became a national icon starring as Grandpa in television series The Real McCoys. He appeared in over two hundred motion pictures and became the subject of a Norman Rockwell painting, which celebrated the actor's unique role as the voice of the American Western. His life journey from Swampscott, Massachusetts, to Hollywood, to a 12,000-acre cattle ranch in Joseph, Oregon, is one of the great American stories. (University Press of Mississippi, 2015.)

A Private Life of Michael Foot

The late Michael Foot, once leader of the Labour party, lives on as a major figure in British political history, although he is best remembered as a fiery and eloquent standard-bearer for socialist beliefs and policies. But what of the man behind the politics? In this biography, Carl Rollyson chronicles the intricacies and intimacies of the life Michael Foot led away from the public eye. Fashioned from transcripts of more than two hundred conversations between author and subject that took place during three years Rollyson spent researching the life of Foot's wife, Jill Craigie, this book presents a portrait that contrasts starkly with Foot's public image. In the manner of Boswell, Rollyson presents us with a man who—for all his public oratory—in private often found himself lost for words. (University of Plymouth Press, 2015)

Charles Scherbaum and Kristen Shockley, professors, Department of Psychology

Analysing Quantitative Data for Business and Management Students.

This book is part of a larger series designed to support business and management students with their research-based dissertations by providing in-depth and practical guidance on using a chosen method of data collection or analysis. In Analyzing Quantitative Data, the authors guide the reader through philosophical and theoretical foundations, basic components of quantitative analysis, conducting quantitative analysis, studies using quantitative analysis, and strengths and limitations. The book also includes an appendix of Excel formulas. (SAGE Publications Ltd., 2015)

Sankar Sen, Professor of Marketing

The Stakeholder Route to Maximizing Business and Social Value

sankar sen

The corporate social and environmental responsibility movement, known more generally as corporate responsibility (CR), shows little sign of waning. Almost all large corporations now run some form of corporate responsibility program. Despite this widespread belief that CR can simultaneously improve societal welfare and corporate performance, most companies remain largely in the dark when it comes to understanding how their stakeholders think and feel about these programs. This book argues that all companies must understand how and why stakeholders react to such information about companies and their actions. Armed with insights, it shows how companies can maximize the value of their CR initiatives by fostering strong stakeholder relationships to develop, implement and evaluate compelling social responsibility programs that generate value for both the company and its stakeholders. (Cambridge University Press, 2011.)

Karen Shelby, assistant professor, Department of Fine and Performing Arts

Flemish Nationalism and the Great War: The Politics of Memory, Visual Culture and Commemoration

This study addresses the IJzertoren Memorial, dedicated to the dead Flemish soldiers of the Great War, and two pilgrimages that are interconnected with this memorial site, the IJzer Pilgrimage and the IJzerwake. The signs and symbols of Flemish nationalism, as articulated in the memorial and during the pilgrimage programs, have been manipulated in this nearly 100-year period to serve a diversity of nationalisms in Flanders. The book examines these symbols in relationship to the history of the IJzertoren and the two pilgrimages as well as the Museum aan de IJzer, which is housed in the interior of the IJzertoren Memorial. Flemish Nationalism and the Great War analyzes the visual culture in relation to the social, political and nationalist implications of the Flemish Movement. (Palgrave Macmillan, 2014)

Vilna Bashi Treitler, professor, Department of Black and Latino Studies

The Ethnic Project: Transforming Racial Fiction into Ethnic Factions

Race is a known fiction—there is no genetic marker that indicates someone's race—yet the social stigma of race endures. In the United States, ethnicity is often positioned as a counterweight to race, and we celebrate our various hyphenated-American identities. Vilna Bashi Treitler argues that we do so at a high cost: ethnic thinking simply perpetuates an underlying racism. In The Ethnic Project, Bashi Treitler considers the ethnic history of the U.S. from the arrival of the English in North America through to the present day. Tracing the histories of immigrant and indigenous groups—Irish, Chinese, Italians, Jews, Native Americans, Mexicans, Afro-Caribbeans, and African Americans—she shows how each negotiates America's racial hierarchy, aiming to distance themselves from the bottom and align with the groups already at the top. But in pursuing these "ethnic projects" these groups implicitly accept and perpetuate a racial hierarchy, shoring up rather than dismantling race and racism. Ultimately, The Ethnic Project shows how dangerous ethnic thinking can be in a society that has not let go of racial thinking. (Stanford University Press, 2013)